Social Commerce, Aratana, Raises 100M Yen From Jafco / Venture Now

Aratana announced it conducted allocation of new shares to Jafco of around 100 million yen.

Aratana was founded on May 1st, 2007 based in Miyazaki. Its current main product is Cagolab, EC-CUBE-based ASP service for online shop. In addition to Social Gateway which enables to build EC site on Facebook pages and SketchPage, a CMS of generating landing page for online shops, it will focus on social commerce domain which is expected to grow rapidly in the future. ...

Venture Now 3/29/2012 [jp]

memo

• Social commerce is becoming a popular word recently, but its effectiveness is still unclear. But Aratana does not only focus on e-commerce on Facebook, but also provides total solution for e-retailers, which may let the VC place high value to the potential of the company.
• http://www.aratana.jp/