Creators Match Raises 192M Yen From Nissay Capital / MarkeZine

Creators Match provides crowd sourcing service focused on production of advertisement and also runs ADFlow, a business process management platform to support a workflow of the crowd sourcing service. With the finance, it hires staffs as well as spends for marketing to increase the brand awareness.

MarkeZine 4/21/2014 [jp]

memo

• Different from general crowd sourcing services, the company manages schedue and quality using ADFlow to increase satisfaction of both customers and creators. It might not be so scalable as general crowd sourcing services, but it may be able to have more profitable premium works.
• http://c-m.co.jp/