[Asiajin] Luna Luna – Mobile Menstruation Care Site, 2.7% Of Japanese Women Pay, Now Goes U.S.

Asiajin 10/25/2010

...

The service name is Luna Luna, which calls itself as a “mobile site for women”. The site takes information many women need, menstruation and contraception care with a lot of guides/Q&A/columns around women’s physiology.

The cellphone site, which is reachable from all major 3 Japanese cellphone carrier official portal, boasts 1.8 million registered users. Amazing thing is that all of the 1.8 million members are paid subscribers, who pay 180-189 yen(depends on carrier) each month.

...

Emboldened by the domestic triumph, Luna Luna company MTI Ltd. launched the English version of Luna Luna on iPhone for U.S. market on October 22nd. The price is $1.99

...