Yahoo and StartToday announced on 28 that they agreed on partnership for the purpose of strengthening Yahoo Japan's fashion related services and increasing users of ZOZOTOWN.
Yahoo utilize a database of fashion brands and products which ZOZOTOWN, fashion shopping site operated by StartToday, to enhance fashion related services. While, users of ZOZOTOWN are allowed to use Yahoo Japan ID and Yahoo Point.
MarkeZine 10/29/2010
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