Japanese newspaper Nikkei reports that Tokyo-based e-marketing company Opt will invest 15 billion yen ($146.2 million) in startups focused on cloud services for enterprise users, adtech, e-commerce, and edtech businesses. The company plans to invest amounts ranging from hundreds of thousand dollars to $3 million in each qualified startup and acquire over a 51% plus share in them.
Opt has 17 group companies so far, and wants to have 100 within three years through the investment efforts. Besides the funding, Opt plans to help invested companies improve their back office operations in advertising, marketing, public relations, and hiring, with the aim to have an IPO within a few years after the investment. ...continue reading ...
The Bridge 8/3/2014 [en]
- Investing in startups for large corporations is rapidly becoming a big trend this year. However, Opt looks quite different. According to the article, it will acquire over 51%, so it is not taking minor share like most of other corporate VCs. It is more like Opt aims to speed up its growth rate by acquisition.