[The Bridge] Japan’s Crowd Cast fundraises from IMJ, looking to conquer expense management market with new app

Tokyo-based Crowd Cast, a startup developing cloud services and apps for expense management, launched a new iOS app called Staple today. Coinciding with this, the company also announced today that it has fundraised an undisclosed sum from IMJ Investment Partners to strengthen service expansions in Japan and Asia. 

Crowd Cast released late last year an expense processing app called BizNote Expense. This app allows users to input company expense records via smartphone, which then transmits the data to a company’s accounting system. But Crowd Cast learned from experience that users only need an expense record input app since most companies have legacy workflow systems for expense reimbursements. ...

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The Bridge 9/17/2014 [en]

memo

• There are several startups who help consumers keep household accounts using smartphone. The app, Staple is a B2B version of these apps. Recording expenses for business has more clear needs than housekeeping, so the service could become popular if it will be integrated with existing accounting software or services.
• http://crowdcast.jp/