Tokyo-based Logly, a startup running an internet ad platform and recommendation service, announced yesterday that it has raised 120 million yen (approximately $1.15 million) from CA Mobile, Voyage Ventures, Mizuho Capital, and SMBC Venture Capital. The fundraising took place back on December 25th, 2013.
Logly is a demand-side platform that allows advertisers to distribute ads efficiently based on their unique technology that combines the context analysis of a website and the behavioral analysis of visitors. ...continue reading ...
The Bridge 1/18/2014 [en]
- DSP or ad platforms are increasing in the past few years including large advertising agencies, and consequently it seems the competition is getting fierce. Logly tries to differentiate with its unique targeting technology.