Japanese e-commerce platform provider Base announced today that it will raise 200 million (approximately $2 million) from Japanese internet giant CyberAgent. This will be the first investment from the latter’s new fund targeting middle- and late-stage startups, also known as Fujita Fund after the company’s CEO Susumu Fujita.
According to Base’s CEO Yuta Tsuruoka, his company also raised 50 million yen ($500,000) from Sun Eight Investment back in July. The total amount of funds raised is about 273 million yen ($2.73 million), including investments from East Ventures, Party Factory, and angel investors. ...continue reading ...
The Bridge 10/23/2013
- BASE's direct competitor, Stores.jp was acquired by Starttoday, the largest fashion commerce service, ZOZOTOWN operator back in July. Yahoo Japan removed listing fee for merchants on its marketplace and auction site. EC market has been considered to be mostly competition between Rakuten and Amazon for several years, but it is actually changing and getting fierce.